TAMPA JCCs & FEDERATION | HAKARAT HATOV POSTCARD | 2023
The inaugural "Hakarot Hatov" or "Recognizing the Good" event was a free event in which the Tampa JCCs & Federation celebrated donors, volunteers, staff and key supporters. Actress Lainie Kazan was the event's guest speaker. The gala-esque design was intended to create excitement around the inaugural event and it's guest speaker.
BRYAN GLAZER FAMILY JCC | SUMMER 2022 $0 ENROLLMENT RACK CARD | 2022
In combination with direct-mail marketing, Bryan Glazer Family JCC boosts membership acquisitions with rack/slim cards and other leave-behind marketing materials attainable through the membership staff and their Welcome Desk. One such rack card was a $0 Enrollment summer special that included a complimentary 3-Day Weekend Pool Pass.
TAMPA JCCs & FEDERATION | NINTH ANNUAL GOLF TOURNAMENT POSTCARD | 2022
This informative fundraising postcard for the annual golf tournament provides tournament details including date, location, entry fees and available supporter levels. The photo of a local golf course helps strengthen the message of helping local children and family programming at the JCC.
BRYAN GLAZER FAMILY JCC | SWIM LESSONS RACK CARD | 2022
The importance of knowing how to swim cannot be overstated. When Bryan Glazer Family JCC needed a marketing piece that introduced available swim lesson packages, as well as offered a complimentary swim evaluation, a rack card was a versatile solution for such a marketing need.
THE CRAFTY BREW | MENU RACK CARD | 2021
Steve and Lindi's newly acquired bar, The Crafty Brew, was in need of some essential marketing. Together, we collaborated on a menu card that highlighted both the food, and the entertainment, that set them apart from their local competitors. This created an interest in patrons wanting something new and led to a successful soft-opening for the new owners.
TOP JEWISH FOUNDATION | A NIGHT OF LAUGHTER AND LEGACY INVITATION POSTCARD | 2019
As part of their Legacy Donor program, TOP Jewish Foundation conducts an annual appreciation event for donors. As an elevated event, the invitation postcard needed to portray an elegant night consisting of dinner, cocktails and live comedy.
TAMPA JCCs & FEDERATION | FESTIVAL OF JEWISH BOOKS & CONVERSATIONS EVENT POSTCARD | 2018
When the Tampa JCCs & Federation's Arts & Culture department wanted to revamp the Festival of Jewish Books & Conversations logo, it only made sense that the marketing had to reflect this change to become cohesive with the new logo. The 2018 event postcard was the first initiative implementing the new overall aesthetic and redesigned logo.
VITALITY AESTHETIC & REGENERATIVE MEDICINE | HORMONE THERAPY & WEIGHT LOSS SERVICES RACK CARD | 2017
When Gina Pastore, Board Certified Anti-Aging Specialist, decided to create her startup company, Vitality Aesthetic & Regenerative Medicine, she inquired about design services to create initial marketing materials. After creative consultation, one such marketing piece – a rack card – was created to spotlight her services centered around hormone therapy and weight loss.
BAY DERMATOLOGY & COSMETIC SURGERY | FALL COSMETIC EVENTS POSTCARD | 2016
Bay Dermatology and Cosmetic Surgery held cosmetic events for existing patients, as well as potential new patients, that provided deep discounts on both products and services. The fall-themed "Save the Dates" postcard announced the dates and locations of the cosmetic event and was a pre-cursor marketing piece to the trifold brochure.
CENTER FOR MEDICAL REJUVENATION | $100 OFF WEIGHT LOSS PROGRAM POSTCARD | 2016
Like most med-spa businesses, the Center for Medical Rejuvenation was constantly shifting gears on specials based on consumer demand. As part of a new marketing campaign to help drive business, a 6" x 4" postcard was designed to announce the latest special: $100 OFF a 6 Week Weight Loss Program.